For growing logistics and supply chain tech firms, capacity, not vision, is the real bottleneck to digital transformation.
For mid-sized logistics providers, the pressure to digitize has never been greater.
Customers expect end-to-end visibility. Competitors invest in automation, data science, and real-time intelligence. And global volatility has made agility, not size, the ultimate differentiator in the market.
But while the vision is clear, the reality is less forgiving: many mid-sized 3PLs, freight forwarders, and supply chain tech firms lack the internal delivery capacity to execute at speed.
That’s why a growing number are turning to flexible delivery partners, specialist service firms like Cozentus that provide embedded technical teams, tailored to real-world logistics challenges.
The Mid-Market Dilemma: Big Pressure, Lean Teams
Digital transformation used to be the domain of multinationals. Today, it’s a survival requirement, even for logistics companies with fewer than 1,000 employees.
But here’s the rub:
- Hiring is slow – With tech talent in short supply, especially those with logistics expertise, building internal teams takes months.
- Budgets are tight – Mid-sized companies can’t afford bloated contracts with global systems integrators.
- Workloads fluctuate – From peak season surges to project-based initiatives, many companies need flexible capacity, not full-time headcount.
According to Gartner, “organizations with under 1,000 employees report digital delivery speed as their top challenge, even above cost or technology selection.”1
This has created a new demand pattern: scale-up firms want partners, not platforms. Not another SaaS vendor. Not a faceless outsourcer. But a team they can trust to build, adapt, and deliver.
Flexible Delivery: What Modern Logistics Companies Actually Need
This is where firms like Cozentus step in.
We’re not a product company. We’re a delivery partner, one that plugs in skilled technical teams to solve specific problems, build new capabilities, and help our clients grow.
Our model is built for the mid-market:
- Right-sized engagement models – From fixed-scope builds to pay-as-you-go support, we tailor to your reality, not ours.
- Fast-start delivery – Our ready bench of supply chain-aligned developers, analysts, and architects accelerates onboarding.
- Scalable teams – Ramp up when needed. Scale down when you don’t. No long-term hiring overhead.
- Industry fluency – Our teams bring deep logistics and supply chain context, so you’re not starting from zero every time.
Whether we’re integrating a WMS, building a custom TMS extension, or enabling real-time EDI feeds, we don’t just write code. We solve business problems with purpose-built teams.
Case in Point: A 3PL Scaling Smarter
A UK-based 3PL recently approached Cozentus after struggling to deliver key digital improvements to their control tower platform. Their internal team was talented but stretched, and hiring was stalled.
We embedded a Cozentus delivery pod (solution architect, 3 developers, 1 QA) within 10 days.
Over the next 12 weeks, the team:
- Built a real-time shipment tracking dashboard
- Integrated API feeds from carriers and ports
- Automated manual processes across warehouse ops
The result? A 30% improvement in visibility SLAs, and internal teams freed up to focus on customer onboarding and sales enablement.
The New Rule: Build What Matters. Partner for the Rest.
As a mid-sized logistics player, your value is in your agility, your ability to respond, adapt, and deliver faster than the giants.
But that agility depends on capacity you can trust. That’s why flexible delivery partners are becoming indispensable.
At Cozentus, we believe your digital ambition shouldn’t be limited by the size of your internal team. We exist to extend your reach, without adding friction, to build with you, not for you.
Need to scale delivery without scaling risk?
Let’s talk about how we can help you build smarter.
Visit cozentus.com
References
- Gartner Research, “2024 Market Guide for Midmarket Digital Execution Providers”, April 2024.
- Boston Consulting Group, “Digital Acceleration for Mid-Sized Businesses”, Q3 2023.
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